November Luncheon: Abbott Talks with the Columbus AMA

Fear has played a major role in the current recession and affected many industries. The healthcare industry is not immune to reacting to fear, especially Fortune 500 company, Abbott Nutrition. Columbus AMA President, Nick Iannitto, spoke with Kevin Garleb, Director of the Abbott Nutrition Health Institute at the Columbus AMA November luncheon about how fear plays into marketing health marketing products. What do you think? We’d love to know.

 

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