Healthcare SIG

Due to the large number of healthcare marketers and suppliers to the healthcare industry located in the Columbus metropolitan area, a healthcare SIG was launched in early 2009. This SIG offers members an opportunity to exchange ideas and knowledge within the community of those interested in Healthcare Marketing.

Upcoming Events
Please visit the Events page to register and find more information about upcoming Healthcare SIG events.

When Does the Healthcare SIG Meet?
Meets six times per year, every other month in January, March, May, July, September, November from 7:30am – 9:00am.

Where Does the Healthcare SIG Meet?
Mylogy, Inc.
1266 Manning Parkway
Powell, OH 43065
MAP IT

Directions
From I-270, take the exit for 315N. Drive about 2 miles north on Olentangy River Road to Manning Parkway on the left. Signs will be posted directing you to the meeting location.

Past Meetings
In recent meetings, topics covered in the Healthcare SIG include the following:

Marketing in a Difficult Economy: Going Back to the Basics
Guest Speaker: Law Burks, VP of Market Management for Cardinal Health

The Ultimate Customer-Centered Marketing: The Evolution of inVentiv Health to Serve Pharmaceutical Clients.
Guest Speaker: Blaine Walter, CEO of inVentiv Health

The Changing Face of Healthcare: 2009 Survey of Healthcare Consumers
Guest speaker: Ken Weixel, U.S. Managing Partner Partner, Health Services & Government, Deloitte & Touche, LLP and Advisor to the Deloitte Center for Health Solutions

Engaging Healthcare Clients and Consumers Through Social Media
Guest speaker: Ben Blanquera of the social media company Social Boomerang

How Healthcare Marketers Are Adapting in a Constantly Changing Market!
Guest speaker: Roundtable discussion facilitated by Doug Bierl of Stepping-Stone Marketing Consulting

Your Healthcare SIG Committee

SIG Chair
Doug Bierl, Stepping-Stone Marketing Consulting

Committee
Linda Kaufmann, Progressive-Medical
Teri Hicks, Progressive-Medical
Christine Cohee, Chase
Tim Ryan, In Transition

VP of SIGs
Keri Samiec, KWS Marketing