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Non-profit medical society located in Dublin, OH looking for a Marketing Manager responsible for strategic marketing to include market research, target marketing, proper branding, messaging, promotion, advertising, exhibits, electronic and mobile marketing. Work with other departments for new product launches across all platforms

Primary Responsibilities • Conduct market research and be responsible for development and execution of strategic marketing plan. • Facilitate and launch branding, and co-branding opportunities. Maintain look and feel of branding across all mediums and products. • Develop branding guidelines • Identify and pursue all available opportunities for strategy guided promotion and advertising. • Develop and assure consistent messaging across all platforms, mediums and products. • Guide and launch marketing of new products. • Identify and pursue target marketing opportunities. • Assume primary responsibility for website look, feel and content; serve as website task manager. • Assume primary responsibility for exhibits, and content relative to various meeting audiences, and consistent with branding guidelines. • Develop mobile marketing initiatives. • Serve on internal committees and task forces; become engaged in process and products; Lend marketing knowledge and expertise to all initiatives. • Collect quantitative data to measure the effectiveness of all marketing efforts across all platforms and mediums. • Works closely with staff to learn organizational needs, identify special projects, and become aware of other resources. • Perform other duties as assigned.

Knowledge, Skills and Abilities • Strong written communication skills; ability to write clear, structured, articulate, and persuasive marketing and advertising materials. • Excellent oral communication skills. • Vibrant creative skills. • Strong graphic art skills. • Sound analytical skills. • Attention to detail. • Attention to deadlines. • Tremendous initiative and work ethic. • Knowledge and familiarity with market research techniques and resources. • Plays well with others; be a strong contributor in team environments.

Minimum Qualifications • Undergraduate degree in marketing. • Four to six years of progressive marketing responsibilities. • Documented success in the realm of marketing. • Able to work well in a team environment, handle multiple assignments and meet deadlines. Desirable Qualifications • MBA with a concentration in marketing. • Experience in marketing hospitals. Software • Be familiar with Microsoft Office products plus Constant Contact, Sharepoint, CRM and Electronic survey tools. Familiarity with medical records is plus.

• Level: Mid-Senior-level • Responsibilities: Create, maintain and track communications plan. Create executive memos, stakeholder communications, newsletters, on-boarding materials, brochures, show materials and presentations. • Requirements: Must have ability to analyze business needs, research, develop, lead and present communications programs. 5+ years experience developing, writing and leading corporate communications projects. Knowledge of graphic design programs with ability to design and format communication materials a plus. Minimum Bachelors degree in communications, or other related field. • Location: Columbus OH • Job Status: Short-term (approx. 6 mo), full-time, On-site • Reference job #32941

• Level: Mid-Senior • Responsibilities: Take over responsibility for managing and growing established accounts.
• Requirements: Must be solutions and process development-minded with interest in being involved in agency growth. 3-5 years account management with experience managing heavily interactive accounts. Bachelor’s degree in Marketing or other relevant major. • Location: Columbus OH • Job Status: Long-term/Temp-to-Perm
• Reference job #32978ama

Dawson Creative is seeking a sharp Account Manager with agency experience. You will be working closely with clients to identify their needs and objectives, and then help identify and implement products and services that help achieve the client's goals. Will be responsible for maintaining current accounts as well as participating in strategic development of new business.

Qualifications: •Bachelor's degree with at least 3 years experience •Previous experience with a marketing or interactive agency •Strong presentation and communication skills required

Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities. Dawson Creative works with some of the most well-known companies based in Central Ohio. By working with Dawson Creative, both clients and candidates gain access to our extensive local network. We are passionate about what we do!

Dawson Creative is seeking several Marketing Communications professionals for on-going contract with our clients in Columbus! Great opportunity to get your foot in the door with some of the most recognizable companies in town.

The ideal candidates would be consultant level communications business partner with experience creating communication plans, writing and posting feature stories online, and the ability to write AP style very well. This person would need solid communication skills, a professional demeanor, and corporate communications background would be a plus. Candidate does not need extensive Sharepoint experience, but exposure to this and ability to post content to the internet without supervision is required. They will be supporting both the benefits team and also ethics and compliance.

Basic requirements: •Demonstrates advanced knowledge of marketing and communication methodologies. •Identifies, manages, and aligns resources to meet business marketing and communication needs. •Develops and implements other aspects of marketing and communication campaigns. •Makes recommendations on prioritization of tasks and projects as they relate to business needs and production time.

If you feel you are qualified for this position please send your resume (and samples) to dmiller@dawsoncareers.com

Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities with some of the most reputable, well-known companies locally based in Columbus. By working with Dawson Creative, both clients and candidates gain access to our extensive network in the industry!

Dawson Creative is seeking an experienced eMarketing Manager. Ideal candidate will be responsible for owning the user experience for the organization's entire web presence, including their corporate site, intranet, and social media sites. Will be developing strategy and execute eMarketing initatives to drive traffic and create "buzz".

Qualifications:

•Bachelor's degree •At least 2 years experience in eMarketing, eCommerce, direct marketing; front end/ user interface design; implementing search engine optimization and web analytics •HTML experience a plus

Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities with some of the most reputable, well-known companies locally based in Columbus. By working with Dawson Creative, both clients and candidates gain access to our extensive network in the industry!

• Level: Mid - Senior • Responsibilities: Work with SMEs and other core team members during all phases of project: development, structure, design, testing, implementation and maintenance of video-based and multimedia elearning solutions. • Conduct medium to large-scale needs assessments and audience analysis. • Incorporate data into course design for complex courses. • Manage multiple design projects with minimal definition. • Use in-depth knowledge to select instructional techniques. • Define and sequence instructional content. • Independently create instructional materials and products. • Use in-depth knowledge of graphics, audio, video editing, animation and e-learning authoring software programs to develop, create and deliver training products. • Requirements: Bachelors degree • Expertise in Adobe Flash, Adobe Creative Suite (specifically Photoshop, Dreamweaver, Illustrator), Microsoft Office Suite. • Proficient with rapid course development tools, especially Captivate and Articulate. • Experience in programming languages: HTML, Actionscript 3.0, Javascript, CSS, XML • Ability to work in both Mac and PC environments. • 4 years min experience designing, developing and implementing interactive e-learning programs /courseware • Experience with instructional design methodologies and adult learning principles. • Proficient in instructional design principles for distance learning, including curriculum development, instructional strategies, course materials, assessment techniques, appropriate integration of instructional technologies and best practices. • Experience with using Learning Management Systems (LMS) for eLearning distribution. • Understanding and experience with SCORM / AICC standards. • Proficient with incorporating graphics, animations, digital audio, video, other multimedia elements & interactivity to support teaching and learning. • Experience managing and successfully executing technical QA practices across all content or courseware produced.

• Location: Columbus OH • Job Status: On-site, Temp - Perm • Please reference job #33039ama

• Level: Mid-level • Responsibilities: Converting PSD files to HTML for a project lasting through the month of April. • Requirements: Undergraduate degree in Computer Science, other relevant major, or comparable work experience. Proficient in HTML, Javascript, and Ajax. Estimated 40 hours of work per week for the entire month. Would prefer work to be done in-house for that time. • Location: Columbus, Ohio • Job Status: Short-term, On-site preferred (Off-site may be an option) • Interested? Send us your resume and PLEASE reference job #33188am

• Responsibilities: This professional is responsible for driving business development efforts to support continual growth. Candidates should possess strong business acumen, creative industry knowledge, and proven ability to develop messages based on business research, intelligence, and insight. The position of Business Development Representative is responsible for developing new business and managing existing clients with a specific focus on lead generation and targeted marketing. This position collaborates with other members of the team to support sales through development of sales presentations, samples and test projects for sales prospects. The ideal Business Development Representative is a detail driven individual who is vigilant with follow through and a relentless networking expert. • Requirements: • Sell across all service areas and client categories within the Ohio Region. • Identify goals and needs of prospects and clients, including budgets, timing, projected volume.• Create effective presentations and answer client requests for proposals.• Conduct account analysis and revenue forecasts regularly.• Manage and grow a strong network; make prospecting a part of the regular routine.• BA/BS or equivalent work experience.• 2+ yrs sales/account management experience, ideally within a photography, design or creative consultancy.• Proven track record of consistently meeting/exceeding sales targets.• Ability to listen well and qualify clients' needs effectively over the phone.• Outstanding relationship building skills with a high degree of responsiveness and integrity.• History of extensive & effective cold call prospecting as well as creative prospecting skills to develop network.• Excellent communication, presentation, sales closing and computer skills (MS Office, PowerPoint or Keynote).• Proven ability to prioritize and manage multiple projects simultaneously in a fun, fast‐paced environment.• Exceptional interpersonal skills—must love and thrive in a collaborative work place. • Location: Columbus, Ohio • Job Status: Direct Hire • Interested? Send us your resume and PLEASE reference job #33234am

• Level: Upper mid to senior level • Responsibilities: Conceptual writer, who can capture the voice of the company and will participate in branding and rebranding, as well as, day-to-day copywriting for brochures, newsletters, mailers, etc. • Requirements: Bachelor’s degree in English, Journalism, or other relevant major. Five years copywriting experience with an advertising agency or corporate marketing dept. Experience in healthcare a plus. Must provide samples of recent work. • Location: Columbus OH • Job Status: Long-term, On-site • Interested? Send us your resume and PLEASE reference job #33095am

• Level: Mid-level • Responsibilities: As a member of the User Experience team, the user analyst will consult with business leads, information architects/user interface designers and other user experience team members to conduct a variety of research including usability studies, participatory design sessions, ethnographic field studies, heuristic evaluations and cognitive walkthroughs. The usability analyst will help build a culture that is able to collect, analyze, and interpret relevant behavioral data and turn it into compelling, useful and successful personas, features and functionality, and interface solutions. • Requirements: Advanced degree or equivalent in HCI, Cognitive Science, Human Factors, Usability Engineering, or related field. Practical knowledge of usability research methods, including lab-based usability studies, field studies and interface inspections. Minimum One year of experience in programming and systems analysis. • Location: Columbus OH • Job Status: Long-term, On-site • Interested? Send us your resume and PLEASE reference job #33099am

• Level: Mid – Senior • Responsibilities: This role will work on the segmentation and targeting portion of sales force effectiveness project. Establish clear customer segments for existing and potential accounts and use these to feed the rest of the sales pipeline. Evaluate current segmentation methodology and compare against best practices. Develop exhaustive list of new and existing accounts. Identify major “need” dimensions for each account (e.g. price sensitivity, quality, service), based on primary research. Generate best estimates of sales potential for each account, based on comparables, field knowledge, and secondary research. Segment accounts based on needs and potential. Identify number, current penetration, and untapped potential in each segment. Identify which segments are relevant, based on growth strategy. Communicate target segments and account potential to sales force and get alignment. Build ongoing capability to segment and target new customers. • Requirements: Min. Bachelor’s degree in Business, Marketing or other relevant field. Strong research and analytic capabilities. Strong understanding of marketing and retail trade channels. Working knowledge of Marketing Operations: Market research and insights, Competitive set research, Market potential and normalization, Sales pipeline, Consumer research, Segmentation and targeting, Value proposition creation. Understanding of how this flows into Sales Operations: Measurement of results, Sales dashboards, CRM optimization, Sales strategy / initiative support, Go-to-market programs • Location: Columbus OH • Job Status: Short-term, On-site • Interested? Send us your resume and PLEASE reference job #33118am

• Level: Mid-level • Responsibilities: Will focus on data management, internet research, content management, spreadsheet management and creation, database knowledge. • Requirements: Bachelor’s degree in Marketing, Communications, or other relevant major. IT Project management/project management experience, corporate marketing experience; content management skills; healthcare/pharma experience, working with medical products, catalog experience working with mass amounts of data, copywriting background. Must be very proficient in Excel and must be able to build, style move around in spreadsheets and word documents. • Location: Columbus OH • Job Status: Short-term (approx. 4 mo.), Full-time, On-site • Interested? Send us your resume and PLEASE reference job #33141am

• Level: Junior -Mid • Responsibilities: Build user profiles, create personas. • Requirements: Degree in Computer Science, other relevant major, or comparable experience. Minimum 2 years experience in usability testing and research. Someone eager to learn can be trained/mentored. • Location: Columbus, Ohio • Job Status: Part-time, Long-term, On-site • Interested? Send us your resume and PLEASE reference job #33144am

• Level: Mid-level • Responsibilities: This is an email developer role for someone with marketing knowledge who will be creating coded emails. • Requirements: Bachelor’s degree in Marketing or other relevant field. • Advanced skills using an email service provider such as ExactTarget (preferred), Responsys or CheetahMail. • 3 to 5 years experience with creating campaigns in various email tools/providers. • A deep understanding of email marketing including but not limited to: promotional messaging, transactional messaging, best practices, deliverability, reputation management, CAN-SPAM compliance, analytics and emerging trends. • Intermediate to advanced skills and experience in HTML, CSS and SQL. • Understanding of web tools such as Dreamweaver & Photoshop. • Ability to lead technical discussions serving as a technical expert on email best practices and educating others. • Strong analytical skills. Ability to derive themes from sources such as link tracking and email deployment using proprietary email platforms. • Experience with email testing suites and rendering emails in multiple browsers and email clients. • Basic send and deliverability success monitoring experience. • Experience with list segmentation preferred. • Location: Columbus, Ohio • Job Status: Full-time, Long-term, On-site • Interested? Send us your resume and PLEASE reference job #33170am

• Level: Mid-level • Responsibilities: Development of interactive design for, among other things, touch screen displays and kiosks for environmental and informational design applications. • Requirements: Minimum of Associates degree in Computer Science, or other applicable major. Three years experience in programming/development for an advertising agency, marketing department, or other design/graphics-focused provider. Strong skills in HTML5 a must. • Location: Columbus, Ohio • Job Status: Full-time, Direct-hire • Interested? Send us your resume and PLEASE reference job #33181

• Level: Mid-level • Responsibilities: The Intranet Specialist is responsible for the content and functionality of the company intranet. Will direct how content will be arranged; how graphics will look; content and other media, including databases and multimedia presentations. • Requirements: 2+ years’ experience with HTML & CSS. 1+ years experience with Flash, Photoshop & Illustrator. Experience with a content management system such as SharePoint. Experience with corporate intranet(s). Understanding of corporate communications and how an Intranet fits into an overall communications strategy. Experience with video production a plus. • Location: Columbus, Ohio • Job Status: Long-term, On-site • Interested? Send us your resume and PLEASE reference job #33201am

• Level: Upper-mid to Senior • Responsibilities: Lead team, yet participate personally in creative, strategic marketing and website design in a dynamic, growing company in an exciting part of Columbus. • Requirements: Undergraduate degree in Graphic and/or Web design, with at least 5 years experience in web design with a focus on UI/UX. Coding is not a necessary requirement. Experience ‘wearing many hats’ (client and team-facing brainstorming, strategic thinking, brand planning and development, as well as design development and execution) in a small agency environment with some prior management/leadership responsibility would be a plus. Must provide portfolio of relevant work. • Location: Columbus, Ohio • Job Status: Direct Hire • Interested? Send us your resume and PLEASE reference job #33220am

• Level: Senior • Responsibilities: Responsible for leading client and internal team in managing strategic projects and accounts. Responsible for directing and supervising client relationships, internal relationships and account operations. Lead and direct strategic project initiatives from proposal to implementation. Responsible for managing overall project: scope, budget, schedules. Accountable for targeted performance metrics. • Requirements: Minimum of a bachelor’s degree in marketing, advertising, or other relevant major. At least 3-5 years of advertising agency or corporate marketing department experience with agency experience preferred, including client and internal team management experience. Experience with successful management of major brand clients. Prefer history of growth and advancement in previous positions. Have a history of managing client accounts, finances, schedules and timelines. Strong communication skills with the ability to present information in verbal, written or visual form to various audiences – account teams, agency management and client. • Location: Columbus, Ohio • Job Status: Direct Hire • Interested? Send us your resume and PLEASE reference job #33223am

Regional Director Business Development

HCF Management, Inc., an operator of long-term health care facilities for over 40 years has an outstanding opportunity for a Sales and Marketing professional.

This position provides sales and marketing leadership to Marketing professionals and Administrators in our Southern Ohio SNF’s. Leadership is provided through the development of sales and marketing plans, sales calls, event planning, educational presentations, and electronic lead management.

Necessary skills for the position include: healthcare sales and marketing experience, training expertise and exceptional computer/communication skills. Position requires 95% travel with company car provided. Bachelors degree in Marketing or Communications required, and experience in long-term health care preferred.

Please send cover letter and resume with salary requirements to:

HCF Management, Inc. Attn: Director – HR 1100 Shawnee Road Lima, OH 45805 419-991-0909 Fax jeremy.monroe@hcfmanagement.com EOE/mfv

• Level: Upper-mid to Senior • Responsibilities: • Perform end-to-end process for measuring the effectiveness of marketing treatments • Create analysis plan to identify research questions to be answered and process to be conducted to answer research questions • Perform data extract to create analysis dataset • Perform deep-dive analysis to measure the effectiveness of marketing • Extract insights from the analysis results • Create a concise summary of the analysis for business partners. • Requirements: • Undergraduate degree in Marketing or other relevant major • 5+ years experience in extracting data and conducting analysis of marketing treatment • Customer-facing personality and experience • Statistical knowledge • Proficiency with analytical tools like SAS or SPSS • Expertise in querying large relational databases using SQL • Advanced Excel skills ( Pivot tables, charting, VBA macro Automation) • Advanced Power point skills • Experience in Report Development and Automation • Location: Columbus, Ohio • Job Status: Short-term (approx. 5 months) Full-time, On-site • Interested? Send us your resume and PLEASE reference job #33254am

• Level: Senior • Responsibilities: (Note: Though “Assistant” is the official title for this job, it is a very senior position, requiring extensive knowledge and experience.) Support the development and implementation of annual marketing plans for brand, including new products, media/advertising, consumer promotions and merchandising and public relations. Lead project initiatives across all elements of the market mix. Assist Brand Manager in managing key areas that directly influence the success of the business, including forecasting, inventory levels, packaging, point of sale and collateral materials. Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis and market research analysis and implications. Work with internal and external creative resources to develop packaging, advertising and promotions plans and materials that support key marketing initiatives. • Requirements: Min. Bachelor's Degree. MBA in Marketing preferred. 1-3 years experience with a combination of Sales/Marketing/Brand Management strongly preferred. • Location: Columbus OH • Job Status: Full-time, On-site • Interested? Send us your resume and PLEASE reference job #33173am

• Level: Senior • Responsibilities: (This is an advertising and marketing, not a ‘sales-marketing’ position.) Be leader of team of creative minds. Oversee all client communications. Be the link between clients and creative team. Engage clients during and after the presentation and sales process to establish best practices for internal and external communications. Partner with the Creative Director to help set the direction on how to represent the brand to clients. Guide creative team in determining effective direction of marketing efforts with highly customized plans, including determining appropriate media for campaigns – print, interactive, broadcast and social media. • Requirements: Undergraduate degree in Marketing or other applicable major. 8-10 years creative experience with 4-5 years in management. Experience with consumer media/messaging (B2C), experience owning creative projects, experience with large accounts, yet down-to-earth, personable and not above rolling up your sleeves and helping with day-to-day execution, if necessary. • Location: Columbus, Ohio • Job Status: Full-time, Direct Hire • Interested? Send us your resume and PLEASE reference job #33247am

• Level: Upper-mid to Senior • Responsibilities: Lead brainstorming, development and execution of social media strategies for client campaigns. Establish reporting structure, assess effectiveness and measure success. Support overall management goals. Maintain leadership position in the industry, by staying current with trends, resources and technology in social media. • Requirements: Undergraduate degree in Marketing Communications or other relevant major. Minimum three years experience in successful social media development. Experience in Marketing, Communications and PR. Technical experience with SEO, RSS, coding and web content management. • Location: Columbus, Ohio • Job Status: Full-time, Direct Hire • Interested? Send us your resume and PLEASE reference job #33248am